Friday, October 5, 2007

MarketMyBusiness.Net and iFX Interactive Reach Agreement with Western Litigation in Houston, TX

iFX Interactive and MarketMyBusiness.Net announced a contract today with Western Litigation in Houston, TX. Western Litigation, Inc. ("WLI") is a national litigation management company staffed by professional liability trial attorneys and insurance claims executives. The site will offer a significant upgrade in design and add functionality to help set the company apart from its competitors, and will feature a combination HTML/Flash design.

For more information on website development or other marketing projects, please contact MarketMyBusines.Net at info@marketmybusiness.net or 903-291-8916.


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About Western Litigation


Overview

WLI was formed to address the healthcare industry's need for aggressive litigation and claims management. WLI uses the experience of its professional staff and its state-of-the-art technology to proactively manage the litigation and claims processes for a broad array of clients, including insurance companies, risk retention groups and captives, hospitals, physician practice groups and clinics and nursing homes.

WLI provides the full complement of litigation and claims management services. WLI has built its reputation, and outdistanced its competition, through its proactive, analytical and pragmatic approach in providing these services.

Pre-suit Investigation

WLI performs pre-suit investigations by creating a partnership with the involved healthcare provider and by its own internal analysis of the medical records at issue. Like the defense attorneys retained to represent its clients, WLI immediately speaks with the involved healthcare provider on an educated basis, reviews the chart with him or her, and engages the other parties involved in the claim in a direct dialogue about liability and damage issues.

WLI has familiarity with and access to many experts nationwide, allowing for the early expert evaluation of the care at issue. WLI is also acutely sensitive to the discoverability of pre-suit investigation and takes all necessary precautions to avoid the disclosure of such information. Where appropriate, WLI will negotiate directly with the claimant’s attorney to resolve a matter before litigation, thereby eliminating the costs associated with protracted litigation.

Litigation Management

Once a matter enters suit, WLI manages all aspects of the litigation, including the retention of defense counsel approved by its client; the processing of all invoices from defense counsel and third party vendors; the setting and reevaluation of indemnity and expense reserves for the claim; the performance of all applicable state and federal reporting relating to the claim; and the negotiation of the claim or the monitoring of any trial and/or appeal involving the claim.

Reserving Philosophy

WLI maintains a simple reserving philosophy: place a reserve on the claim which represents the ultimate exposure presented for indemnity and expense, based on the information available.

WLI does not apply formula reserves to claims, nor does it apply benchmark reserves based on the status or age of a claim or a specific type of injury. Instead, WLI calls upon its years of experience in handling healthcare professional liability claims to analyze the myriad of factors which collectively determine the claim’s exposure.

Risk Management Information System (RMIS) Database and Reports

WLI utilizes a state of the art claims management/RMIS database for overseeing its clients' claims. This windows-based system is called "Genesis" and was developed internally by WLI. Genesis is not available in the marketplace.

WLI's clients may obtain access to Genesis through the portal located on the WLI website. Genesis has extensive ad hoc capabilities, which allow the user to specify selection criteria to sort and group reports. Once logged into Genesis, clients may view their claims and may download a variety of reports in either Excel or PDF format.

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